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Driving Experience

Every intelligent feature and smart system in the All-New Fiesta ST has a purpose. From making parking and motorway cruising effortless, and reversing easier, to helping you stay in lane, spot traffic signs and see what’s in your blind spot. And because this is a car made for performance, features like Launch Control can enhance your own natural driving skills too.

Features shown on this page may only be available on selected models. Where available, these features may be optional extras at additional cost. For more info, download price list to view current ROI specifications.

Fine tune your driving experience

The All-New Fiesta ST is available with three Selectable Drive Modes: Normal, Sport and Track. Each setting fine-tunes the car’s performance by modifying engine mapping, throttle position, brake pedal and steering response. This combined with Enhanced Torque Vectoring, Electronic Stability Control, and a performance-tuned chassis, for optimal handling whether you’re driving on the motorway or enjoying a day on the track.

Fine-tuned for fun

Inspired by the expertise of Ford Performance, the chassis and suspension of All-New Fiesta ST are tuned to deliver precision handling and exceptional control: their settings are also optimized by the selection of a drive mode. This is the first time a compact hot-hatch has incorporated force vectoring springs, which improve stability, agility and responsiveness. And in addition to a rear sports twist beam, frequency-dependent dampers automatically adjust to deliver accurate handling in all conditions.

An advanced system to help you stay in your lane

A Lane-Keeping System uses a forward-looking camera to detect if you’re unintentionally drifting out of lane. Lane Keeping Alert then warns you by vibrating the steering wheel and displaying a visual warning. If you're slow to react or don’t respond, Lane Keeping Aid can provide steering torque assistance to help guide you safely back into the right lane. The technology is designed for multi-lane roads (like motorways), so will automatically deactivate at speeds below 43mph (65 km/h) or can be turned off manually.

Sees the road signs you might miss

Whether the signs are at the side of the road or above it, permanent or temporary, Traffic Sign Recognition can identify them. An icon of that speed or no-overtaking sign appears on the instrument cluster and changes every time you enter a new limit.

Ford Fiesta-ST side closeup at night

Auto High Beam. Helping you see, without dazzling others

A useful night-driving aid, Auto High Beam temporarily dips your headlights when it detects oncoming traffic or a vehicle ahead, stopping you dazzling other drivers. Then it automatically reverts back to high beam, giving you maximum visibility.

Technology that sees what’s in your blind spot

A Blind Spot Information System (BLIS) uses RADAR sensors to scan the blind spots on either side of your Fiesta ST. And if they detect a vehicle you can’t see, an orange light that’s clearly displayed in the corresponding side door mirror illuminates to warn you. If you’re reversing out of a space, and have limited visibility of the traffic situation, Cross Traffic Alert can detect oncoming vehicles and sound a warning. The technology also illuminates a light in the wing mirror: left or right depending on the direction of oncoming traffic.

Ford SYNC with Emergency Assistance: can call for help even if you can’t

An important and potentially life-saving part of Ford SYNC is Emergency AssistanceFord SYNC with Emergency Assistance. In the unlikely event of an accident, where the airbag is deployed or the fuel-pump deactivated, the technology can use a Bluetooth®-paired and connected mobile phone to help you make a direct call to the Emergency Services. You can choose to stop the call, or talk to those services if you need to. Crucially, the system will supply vital information, such as your GPS coordinates, even if you are unable toFord SYNC with Emergency Assistance.

Easier reversing

Bollards, bicycles, low walls…The rear-view camera shows whatever’s behind you on the display screen. The system activates automatically when you select reverse gear and using virtual guidelines can help you park in the smallest of spaces.

Ford Fiesta rear view camera turned on
Ford Fiesta ST driver alert

Driver Alert warns you when it detects you’re tired

Driver Alert constantly monitors your driving behaviour and is designed to detect any changes that could be caused by fatigue. If the system identifies you’re becoming less vigilant, a warning icon appears in the display, suggesting you take a break. If your driving alertness further declines, the message is repeated and combined with a chime.

Extra control during hill starts

Hill Start Assist temporarily stops you rolling backwards (or forwards) when making a hill start. The system works by maintaining pressure to the braking system for an extra 2.5 seconds, giving you more time and control as you move your foot from brake pedal to accelerator. It’s also useful when you’re stopping and starting on slippery surfaces.

Ford Fiesta parked up hill
Ford Fiesta with close up of power assisted steering

Power-assisted steering that responds to every situation

Electric power-assisted steering (EPAS) automatically adjusts to your speed and the conditions. At low speeds, the system makes wheel turns feel lighter and easier, improving maneuverability. At high speeds, when you need greater control, it firms up the steering. Now with drift control, EPAS also takes into account crosswinds and other driving conditions, while active nibble control reduces any unwanted vibration in the steering wheel.

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